Branding studio, Amsterdam

Branding

Identities that hold up at every size, from a favicon to the side of a tool case, and guidelines the next hire can use without us.

( 01 )  The problem

A growing company needs to look like one company across every touchpoint, from a favicon to a helicopter-side tool case.

We build identities that work at the size they will actually be seen at, then document them so the next hire can use them without us.

  • Brand strategy
  • Visual identity
  • Guidelines

( 02 )  What you get

The work, item by item.

  • 01Positioning
  • 02Verbal identity
  • 03Logo and visual system
  • 04Launch assets
  • 05Guidelines written for the people who apply them daily

( 03 )  Selected work

Branding, in practice.

Four Reynard technicians in orange workwear in front of a helicopter, standing around aluminium tool cases marked with the Reynard fox

Reynard

High-voltage cable specialists

A fox that holds a brand, a story and a field app together.

TCI Group website on two phones: “Unlock your clean energy potential” over a wind farm at dusk, and a benefits page reading “Access to financial and human capital”

TCI Group

Investment firm, energy sector

An energy investor given a brand and a site that look like the future they fund.

WTS Energy Netherlands Employer of Record page, headlined “Hire talent in The Netherlands with EOR”, with a country facts card and compliance checklist

WTS Energy

Global energy workforce solutions

A whole new business line, launched end to end, and a 200% rise in enquiries.

200% · Increase in client enquiries and leads

The talentcost calculator showing Germany at a €75,000 salary, an employer total cost of €94,250, employee net of €45,180, and a line-by-line statutory breakdown citing the Bundesministerium der Finanzen

talentcost

Employment cost intelligence

A hiring question answered in under a second, in 158 countries.

158 · Countries and territories modelled line by line

Also

  • Contra: Brand mark and gradient identity system01ContraBrand mark and gradient identity systemBranding · 2024
  • Lipocentrum: Clinic brand and campaign photography direction02LipocentrumClinic brand and campaign photography directionBranding · 2023
  • Option Estates: Property listing visuals for a Limassol estate agent03Option EstatesProperty listing visuals for a Limassol estate agentBranding · 2023

( 04 )  How we work

Small team, no surprises.

01

The people you meet do the work

We keep the team small on purpose. The people in the first call are the people who design and build the work.

02

Plain language, weekly demos

Every engagement runs on plain language, weekly demos and no surprises on the invoice.

03

Strategy before decoration

We start from the business question, so every creative decision earns its place.

04

Built to be maintained

We hand over systems your own team can run: documented brands, editable sites, products with a component library behind them.

( 05 )  What clients say

5.0Average rating across four client reviews on Contra

They crafted a unique brand identity and a fully customised website that truly reflects who we are. Thanks to their expertise in branding and marketing, we’ve seen a significant increase in leads and overall growth.
Their email template perfectly captured our brand’s voice. Beautiful design. Their attention to detail, creativity and timely delivery made a huge difference.

( 06 )  Industries

Where we have done it.

( 07 )  Other disciplines

Works well with.

Start a project

Got an idea that won’t click yet?

Let’s talk

Or write to [email protected]. We reply within two working days.